The MA Generative Design & AI is an advanced graduate program focused on mastering the utilization of state-of-the-art generative AI platforms and code-based generative design techniques. Through this course, students develop skills in creating visual content and digital products. By emphasizing the use of cutting-edge artificial intelligence tools like Midjourney and DALL-E, graduates acquire a unique skill set that is highly sought after in various industries.

This program prepares students for creating digital content across sectors such as social media, fashion, advertising, sports & entertainment, health & wellness, and retail. It’s a practice-led program, the first of its kind globally, designed to train designers on the latest generative AI programs. Individuals with backgrounds in UI/UX design, communication/graphic design, product design, or related fields seeking to enhance their creative skills are encouraged to apply.